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Course Overview

Do you have expertise in dieting and fitness but have no idea how to market your skills? Gain valuable brand building knowledge to set up your own life and health coaching business online with this best-selling course for beginners. This course teaches how to grow your client base and market your brand through key social media platforms. You will learn step-by-step how to set up a WordPress website and tap into your niche market through effective strategies used by experts worldwide.

Key Topics to Be Covered

  • Finding your niche and designing your coaching offer
  • How to craft a strong marketing message
  • An introduction to email marketing
  • A step-by-step guide to installing and setting up WordPress
  • Creating the perfect social media marketing strategy
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Learning Outcomes

  • How to create a  winning social media marketing strategy
  • Learn how to use WordPress as a coach to set up a business website or blog
  • Create engaging and keyword-rich content that will draw your audience in 
  • Know how to utilise email marketing tools to promote your business online
  • Define your niche target market and understand their needs and goals
  • Develop your personal brand, from your your website name to your business logo

Course Preview

Your Path to Success

Become a successful health coach and take steps to set up your business online by applying the digital marketing skills and knowledge gained in this best-selling course. By the end of this course, you will be ready to start building your brand, equipped with the fundamental tools to promote your brand effectively and grow a long list of followers on social media.

Skills You Will Gain

  • Digital marketing
  • Social media
  • Email marketing
  • WordPress

Is This Digital Marketing For Life & Health Coaching Course Right for You?

This health and fitness digital marketing course is ideal for those who are looking to gain the fundamental skills to promote their coaching business online. To provide you with ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours, with the freedom to study at your own pace.

Assessment Process

Once you have finished the learning stages in the course, your abilities will be assessed by an automated multiple-choice question session, after which you will receive the results immediately. 

Showcase Your Accomplishment of New Skills: Get a Certification of Completion

Upon passing the assessment, you will receive proper certification that is recognised all over the UK as well as internationally. The PDF certificate is free of cost which you can download instantly upon completing the assessment or you can order it via online. You can also receive an original printed copy of the certificate for showcasing your achievement anywhere and everywhere, which will be sent to you by post. The postal fee for this printed copy is only £5.99, with no additional fees or expense.

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Course Curriculum

Introduction
Introduction 00:03:00
Designing Your Coaching Offer & Finding Your Niche
The Different Coaching Business Models Explained 00:04:00
The Secret: You Are The Product 00:03:00
Creating Your Ideal Coaching Persona 00:05:00
How To Understand Your Client’s Pain Points 00:03:00
How To Find Your Coaching Niche 00:04:00
Defining your coaching offer 00:01:00
Describing your coaching offer 00:04:00
Structuring & differentiating your coaching offer 00:03:00
Your Marketing Game Plan
Digital Marketing Game Plan 00:07:00
How To Set Smart Marketing Goals 00:07:00
How To Craft A Strong Marketing Message 00:06:00
How To Choose The Right Marketing Channel 00:08:00
Email Marketing For Coaches
Email Marketing Introduction 00:03:00
How To Build An Email List As A Coach 00:03:00
Automated vs Manual Email Campaigns 00:04:00
Your First Autoresponder Series 00:10:00
The Best Subject Lines For Higher Open Rates 00:04:00
How To Create An Effective Lead Magnet 00:05:00
Wordpress For Coaches
WordPress Introduction 00:01:00
How To Use WordPress As A Coach 00:08:00
How To Install WordPress 00:05:00
How To Create Your First Landing Page 00:06:00
How To Create A Thank You Page 00:03:00
General Social Media Strategies
Your Social Media Plan 00:08:00
Create Content Your Audience Will Thank You For 00:06:00
How To Create Content That Gets Shares 00:05:00
More Ways To Get Shares & Likes 00:01:00
10 Tactics To Get More Followers 00:05:00
Youtube Marketing As A Coach
Starting A Youtube Channel As A Coach 00:05:00
How To Do Keyword Research The Right Way 00:04:00
My Youtube Content Strategy 00:04:00
More Youtube Marketing Tips 00:03:00
Facebook
The Pros And Cons Of Facebook Ads 00:05:00
How To Set Up Your Lead Ads In Facebook 00:06:00
Setting Up Your Facebook Pixel 00:04:00
Using Pixel Conversions For Cheaper Lead Ads 00:03:00
Bonus: Personal Branding
Personal Branding Intro 00:03:00
Building A Personal Brand 00:07:00
Why Authenticity Is Key 00:04:00
Coming Up With A Website Name 00:06:00
Your Value Proposition 00:06:00
Designing A Logo 00:09:00
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